The most successful leaders from history create. Successful leaders create, leaders like Steve Jobs, Richard Branson, Nelson Mandela, Henry Ford, Sam Walton and Elon Musk. All of these leaders share one common trait. They are created something that made the world a better place.
”Everything around you that you call life was made up by people that were no smarter than you” – Steve Jobs, PBS documentary ‘The Lost Interview’ – 1995
Pause and reflect on this quote for a moment.
Everything you see around you was made by people just like you and me. The food you consume, the technology that makes your life easier, the art and writing that inspires you. All of these things were created by people just like you. The world has these gifts because at some time, someone made the decision to create something new. Someone decided to build something to make the world a better place. This is the work of a leader.
Making the shift from consuming to creating
In the information saturated world of today we spend way too much time consuming and nowhere near enough time creating. This is because the consumption of products, services, information and media is easy and risk free.
There is no risk for consuming. Whilst creating different. To create requires we take risk. When we create, we risk rejection. We risk choosing the wrong path. We risk being wrong. Most of all we risk failing.
Successful leaders choose to spend their time creating. Just as Steve Jobs did so many years ago when he came to understand that he could make things and in so doing change the world.
“It’s to shake off this erroneous notion that life is there and you’re just gonna live in it, versus embrace it, change it, improve it, make your mark upon it.” – Steve Jobs
As soon as you find your unique contribution you too can start creating. You too can use your passion and talent to change the world and make a dent in the universe.
When given the choice between consuming and creating leaders choose to create.
The future belongs to those who create
The world belongs to leaders who create. Creating is what makes the world a better place. Creating is what leaders do.
Leaders create the environment in which everyone else lives.
Leaders are always seeking to create something new.
- Creating visions.
- Creating new businesses.
- Creating new products.
- Creating new services.
- Creating new ideas.
- Creating new music.
- Creating new stuff.
So how do leaders shift from consuming to creating? Let us explore three ways to get started.
1. Recognise you don’t need permission
Stop waiting for permission. Those who created everything you see are no smarter, are no more powerful and are no more talented than you.
- You don’t need to be a genius or have special talents.
- You don’t need approval.
- You don’t need to be granted permission.
- You don’t need to be empowered or promoted.
Leaders don’t wait for permission. Once leaders know the change they want to make in the world. They act. You must do the same.
2. Reduce the Amount of Information You Consume
As the next step you need to reduce the amount of useless information you consume. This simple act will free up two critical resources. Your time and your creative energy. These are the critical resources you’ need to start creating.
Each day you decide how to spend your time. The question is, are you choosing to spend your day consuming stuff or are you going to get to work creating?
Leaders focus their time and energy on creating. Make the decision to look for ways to create more and consume less.
3. Develop a disciplined daily routine
If you’re serious about creating you must schedule focused time to create.
“The Principle of Priority states (a) you must know the difference between what is urgent and what is important, and (b) you must do what’s important first.” – Steven Pressfield, The War of Art
Successful leaders like Henry Ford, Elon Musk and Benjamin Franklin have a disciplined daily routine that helps them remain focused on what’s important. You too will need a daily routine to help you stay focused.